Skog

The Skog branding project captures the essence of adventure with sleek, functional design tailored for today’s outdoor enthusiasts. It seamlessly blends innovation and durability, ensuring every product meets the demands of modern exploration. With a focus on sustainability and style, Skog inspires a new generation to embrace the wild with confidence.

LOGO + VISUAL IDENTITY

logo & conception

The Skog logo, crafted in a rune style, reflects a deep connection to ancient traditions and the natural world. Its design melds classic symbolism with a modern edge, representing strength and adventure. This unique conception underscores Skog's commitment to blending timeless heritage with contemporary outdoor exploration.

visual identity

Skog’s visual identity is rooted in natural colors that evoke the serene beauty of the outdoors. By using earthy tones and subtle shades, the brand mirrors the essence of nature and enhances its connection to the environment. This color palette not only reflects the brand’s commitment to sustainability but also resonates with the adventurous spirit of modern explorers.