Introductory Online Call/Meeting: This is the initial meeting or call with the client. It's an opportunity to introduce myself, understand the client's needs, and discuss the project scope.
The Brief (Questionnaire): A brief is a document or questionnaire that collects all the essential information about the project. It helps clarify the client's expectations, goals, and requirements for the logo design.
Debrief/ Strategic Online Session: A session focused on discussing and refining the client’s needs and goals. This step ensures that the project’s strategic direction is well-defined.
Stylecape: Brand Vision: I present 2-3 logo options for the client to choose from, each reflecting different aspects of the brand’s identity. Stylecape: A visual presentation that showcases the overall aesthetic direction of the brand.
Stylesheet: Brand Usage Guidelines Colors, Typography, Photography Style, Graphic elements, Mini guidline for social media and website.
Final Logo Files: I deliver the final logo in various formats and resolutions suitable for different purposes, such as print, web, and social media.
Brand Usage Training via Online Call (1 hour): A training session conducted online to guide the client on how to effectively use and apply the brand’s visual identity according to the stylesheet.
What is included?
VISUAL BRAND IDENTITY
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